WHAT WE DO
We know every team’s needs are different, so we offer three flexible ways of working together.
Whether you’re looking for full project support, on-call expert guidance, or training to level up your team, we’ve got you covered.
01 FULL-SERVICE RESEARCH
From scoping to socialization, we design and execute custom quantitative research and deliver clear, actionable insights. Here are a few of our specialties:
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We segment markets based on what matters - demographics, attitudes, needs, and more - crafting intuitive, actionable audiences to fuel your growth.
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From baked goods to ceiling fans, we’ve tested it all. Our custom studies align with your organization's unique goals, delivering insights that drive results.
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We love a good challenge! Using MaxDiff, Conjoint and/or TURF analyses, we optimize portfolios and innovation strategies for maximum impact.
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Generic trackers won’t cut it. We design custom brand tracking studies with meaningful metrics that keep your strategy sharp, wave after wave.
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Our pricing studies not only uncover consumer expectations and price sensitivity, they equip you with a simulator tool to navigate ever-changing market demands.
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Using advanced analytics, we map brand associations, uncover category whitespace and identify opportunities to strengthen your competitive edge.
Not sure what you need? That’s ok! We work with you to scope the perfect project.
When needed, we enhance projects with qualitative discovery or validation, as well as creative approaches using AI tools and synthetic data.
ADD-ONS
The best part? We don’t just make slides; we help you land the story. We craft strategic, leadership-ready deliverables that are easy to share, action on and reference for years to come.
deliverables
02 Project advising
Planning to run a project in-house but looking for an expert gut-check?
That’s where we come in. We’ll partner with you to help with the tricky stuff like designing a sample aligned to your objectives, writing an unbiased questionnaire, visualizing data, or sharpening recommendations. Think of us as your on-call research experts who help ensure your project is set up for success and tells a story that sticks.
“Saturday Insights has been a valued strategic partner, jumping in on projects to help enhance overall insights and analysis.”
- CHIEF MARKETING OFFICER (CPG)
03 Saturday school
Want to level up your research game?
We design custom group or individual training programs that make it happen. From writing stronger questionnaires to building reports people actually read, we’ll help you and your team sharpen skills, boost confidence, and create polished, branded templates that raise the bar for every project.
